Robotics
Media robot
A media robot is a mobile robot whose function is to display visual content: advertisements, QR codes, sponsor messages, announcements. It turns an advertising medium that is usually fixed (roller banner, kiosk, wall screen) into one that moves towards the public.
Updated on 12 October 2026 · Libella Robotics · Also known as: advertising robot, screen robot, Fourcast
The appeal rests on a simple calculation: a fixed screen waits for visitors to walk past, a media robot goes out to meet the flow. In a trade show aisle or a shopping arcade, it reaches an audience that would never have come as far as a stand.
A multi-screen model can also display several advertisers at once, each on one side, with a broadcast schedule. This opens up a use that a fixed screen cannot offer: a genuine mobile advertising sales operation, sold by a trade show organiser to its own exhibitors.
Fourcast, the 4-screen media robot offered by Libella Robotics, belongs to this category: event hire from €3,000 excl. VAT per half day, a media model for organisers, or leasing.
Key facts
| Function | Displaying content, on the move |
|---|---|
| Fourcast | 4 independent screens |
| Hire | from €3,000 excl. VAT per half day |